Prayag's Business Writing Workshop
Marketing is about publishing and marketers are publishers
Great content can power your company’s marketing strategy.
Eight good reasons to build a focused go-to-market strategy
Will a focused strategy work? Is it too risky? How do I identify what to focus on?
Marketing IT minus the "mumbo jumbo"
Long before NASSCOM coined the encouraging new term --emerging companies-- for small and medium enterprises, Subject Matter Experts (SMEs!) were littering the technology space with jargon.
Swiping your way ahead………..
A couple of years back, I was listening to the late CK Prahalad at a NASSCOM event. He said that, with mobile phones becoming ubiquitous.
Enhancing Visibility at the Global Customer Event
A global software company focused on providing product-based solutions for telecom service providers.