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Thought Leadership Marketing

Launching the first study on thought leadership practices in India.

Dec'13 results of IT service providers

Featured Topics

Prayag's Business Writing Workshop
Marketing is about publishing and marketers are publishers
Great content can power your company’s marketing strategy.
Eight good reasons to build a focused go-to-market strategy
Will a focused strategy work? Is it too risky? How do I identify what to focus on?
Marketing IT minus the "mumbo jumbo"
Long before NASSCOM coined the encouraging new term --emerging companies-- for small and medium enterprises, Subject Matter Experts (SMEs!) were littering the technology space with jargon.
Swiping your way ahead………..
A couple of years back, I was listening to the late CK Prahalad at a NASSCOM event. He said that, with mobile phones becoming ubiquitous.
Enhancing Visibility at the Global Customer Event
A global software company focused on providing product-based solutions for telecom service providers.

The Prayag Advantage - Driving creative marketing success strategies!

  • Too much pressure on your marketing team?
  • Juggling multiple marketing vehicles within diversified markets?
  • Caught in the web of the Indian technology market?
  • Need a marketing partner who understands your business like you do?
Tap into our pool of diverse skill sets, from analysis to business communication, branding and design to get the optimum marketing value to your business!

In the Spotlight

Four times in a row at the International MarCom Award for Prayag Consulting

Sudha Kumar, CEO, addressed PGSEM students at IIM(Bangalore) on 18th Jan 2013. She spoke about “Creative Marketing”.