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Overview
With the Indian telecommunications market growing both in terms of numbers and sophistication, ecosystem players look forward to interesting times ahead. With opportunities come the challenges of standing apart in a crowded marketplace and the need to engage effectively with different stakeholders. Prayag Consulting has rich experience among varied players in the telecommunications space. We have worked closely with companies right from ideation to roll out of marketing initiatives. Clients
Company in the networking technology space For the last 4 years, our relationship with this company has grown deeper and wider. Apart from being their core content partner, we have also worked on research projects and Web 2.0 initiatives. The range of deliverables has grown to include articles, electronic direct mailers, brochures, invites, presentations and event collateral. Telecom equipment services provider A Japanese mobile equipment manufacturer was looking to enter the second hand mobile market in India. Prayag Consulting carried out a research study to assess the potential for such a market by contacting key players in the ecosystem. |
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