Yesterday I attended a workshop on Strategic Marketing conducted by Harvard Business School professor David Bell. One of
I was invited to be a panelist in a session on “Defining value proposition” as a part of NASSCOM’s
Its hard to read a paper (even a mainstream daily) without reading about what’s happenning on Wall Street.
As with yesterday, my inspiration for this piece is yet another interview that I came by this morning, this
Fresh from completion of Prayag’s 4th Annual Marketing Practices Study, my view is that Marketing is too preoccupied
I read an article this morning in Mint titled, Bootstrap Now, Get VC finds later, that resonated a lot