"Analytical prowess, Strategic Thinking and understanding the market perfectly by your team has immensely helped us get the market insights and develop Implementation model.
Industry expertise was the key. We wanted to ensure we chose a provider that understood the complexities of our business model. We are delighted with the way you have diagnosed the scenario with your perseverance and timely execution and provided us in concrete manner all the deliverables and more to do regarding the deliverables. The team from Prayag have been proactively forthcoming to reach all our stakeholders for the consulting exercise.
I would like to thank the full team for the professionalism & courtesy extended to us and look forward to continuing our relationship because you truly understand our business."
Sourav Kumar Mohanty
Marketing Manager – Asia Pacific Operational Strategies
VLT Drives, Danfoss Power Electronics
"I found Prayag to be an excellent partner - both in terms of their understanding of our requirements as well as in their interpretations and insights. They were extremely professional in their execution".
Tech Advisor
Fortune 10 company
"I am happy to hear that Prayag has completed six years and has
grown from one employee to twenty five employees today. Prayag has
served more than 60 clients till now and all these are excellent
parameters. I have no doubt at all that this company will have a great
future. My best wishes to Prayag on this anniversary. May you grow
from strength to strength."
N.R. Narayana Murthy
Chairman of the Board and Chief Mentor
Infosys Technologies
"The need of the hour for offshore IT companies is a well-crafted sales
and marketing strategy. With the external market realities changing
dramatically and irreversibly, IT companies need to reinvent and
reposition themselves, identify the right target segments, and put in place
the necessary systems and resources to go after the identified market.
I firmly believe that the planning and conceptualization has to be
complemented by relentless execution and this is where consulting
companies like Prayag, which bring in a strong industry understanding
coupled with an implementation focus, can create a niche for themselves."
Nandan M. Nilekani
Chairperson of UIDAI,
Ex - Board member of Infosys
"Prayag Consulting has helped us in shaping new marketing
initiatives and been a valuable sounding board. They have pooled in
their expertise to always offer creative and implementation-friendly
solutions to us."
Sangita Singh
Senior VP- EAS Practice
Wipro Technologies
"Prayag is an extended arm of Cisco when it comes to creating rich and relevant content and messaging for Cisco's internal and external audiences. In the past 6 months, Prayag has created brochures, website copy, internal and external mailers, newsletters, ad copy and a whole lot of creative content which needed no second refining. Their copy comes in perfect the first time and raring to go. With a great attitude, a short one time briefing, the product is ready in a fantastic turnaround time. Needless to say, it is an absolute pleasure working with Prayag Consulting."
Smita Dave
Head-Integrated Marketing Communications
Cisco Systems
"In Prayag we have found an ideal research partner. Their grasp of our
context, and needs and ability to translate it into actionable reports in
quick time has been very valuable to us. We are also impressed with
their breadth of knowledge reflected in the consistently high quality
outputs across different kinds of research."
Anurag Gupta
Group Manager - Strategic Marketing
Wipro Technologies
"Prayag has been a key partner for several NASSCOM initiatives, and especially those related to the Emerging companies segment. We have relied on their deep understanding of the IT-BPO businesses to help us set the agenda for, and plan certain key events, including the NASSCOM India Leadership Forum, our flagship event. With their conceptual clarity and high quality communication skills, the Prayag team's contribution has been valuable."
Avinash Raghava
Regional Manager
NASSCOM
"We have been working with Prayag Consulting for three years
now. They have been involved in revamp of our sales collateral, our
website revamp and in branding for our global customer event. Prayag's
grasp of our business context combined with a strong sense of what
works in marketing has made them a valuable partner for Lifetree."
Atul Chopra
CEO
Lifetree Convergence
"Prayag Consulting has contributed significantly in branding
Indecomm Global Services amongst the premier technology based BPO
providers from India. Prayag has been a conscientious partner who
worked methodically in achieving the brief."
Naresh Ponnapa
CEO
Indecomm Global Services
"Prayag is partnering with us in many areas of pre-sales support. We
are extremely happy with the progress we have seen and have extended
the scope of the engagement. What I like about them is their
commitment which complements their willingness to learn and
assimilate industry knowledge; an approach which is critical in an
emerging segment such as BPO."
Prabhu. S
COO
Intelenet Global Services
"Prayag has not only come up with a practical and implementable
road map but on several occasions, they have personally got into parts of
the implementation and shown us how to do it. Our entire Operations as
well as the Sales and Marketing team feel very comfortable with their
suggestions. Their presence has added to our growing confidence even
in newer areas.
Prayag has also shown a lot of creative ingenuity in solving problems
and has been willing to stretch beyond the written word to get to the
objective. We would strongly recommend Prayag to any IT
organization that is looking for original solutions to existing problems
or for a fresh roadmap to capitalize better on opportunities."
Raja Natesan
VP-Sales and Marketing
Interglobe Technologies
"Prayag Consulting is helping QuEST identify new market opportunities. This requires highly detailed and context specific research as well as an understanding of the bigger picture. I am impressed with Prayag's adaptability- their approach was highly customized to our needs and their conduct was thoroughly professional. The findings are insightful and provide valuable inputs for us to make the right decisions."
Bejoy George
Chief Marketing Officer
QuEST Global
"We found Prayag to be exactly what a company like ours needs - a partner who can work as an extension of our team and deal with equanimity, uncertainties and changes in thinking as new data points emerged from the secondary and primary research that they conducted for us. Their clear-headed approach to research, marketing programs and business modeling helped us identify key opportunities while avoiding some of the pitfalls that our competitors have faced."
Harsh Rajan
Co-Founder
HeyMath
"We needed comprehensive branding support for our global customer meet and Prayag Consulting was our first choice, thanks to their in-depth understanding of our context and the willingness to work with tough deadlines.
We liked the way Prayag handled this assignment: on one hand they took a consultative approach they devised a visual theme and suggested ways to maximize impact. On the other hand they were able to roll up their sleeves and execute seamlessly the various elements that were needed. This is a powerful and value-adding combination in a marketing partner."
Nandini Aggarwal
VP - Client Services and HR
Lifetree Convergence
"All our hard work has finally resulted in a partnership of two
renowned organizations, which I am sure will create Intelenet as a
leading BPO in India. HDFC on the 16th of August signed the deal
with Barclays Bank Plc for sale of its 50% stake in Intelenet. Your
involvement as part of the deal team has been a key factor in making
this deal happen."
Susir Kumar
CEO
Intelenet Global Services
"Prayag is sensitive to the cultural nuances of different organizations,
allowing for productive interactions at different levels. We value their
association with us."
Poornima Jairaj
Senior Partner
Global Technology Ventures
"The internship at Prayag Consulting was a multi-dimensional
learning experience. During my short stint, I was exposed to various
facets of marketing and strategy consultancy. The team at Prayag was
great to work with. My internship with Prayag gave me hands-on
experience of working in a different cultural environment with a proper
balance of both theoretical and practical knowledge."
Stefan Rottenaicher
Intern from Germany
"Prayag has played a pivotal role in initiating and implementing the
brand building program at Vascular Concepts. Prayag's strength lies in
their ability to execute and implement quite effectively. Their approach
is pragmatic, speedy and result oriented. This is what a small, but fast
growing, company such as Vascular Concepts needs."
Swaminathan M. Jayaraman
CEO
Vascular Concepts
"I truly believe that engaging Prayag is the best thing we have done in
a long time! The value brought by Prayag is multi-fold. They have
worked closely with us to identify our market position. They are
facilitating the creation of good, scalable sales and marketing processes - both
the back-end research process and field level processes. The sharing of
past experiences in terms of what has worked for others and the value
of being in touch with several others in the field and applying their
learning into our scenario are other benefits we have derived from the
relationship."
Bala J Raman
Co-founder and President
Congruent Solutions
"In a first of its kind exercise, Prayag has researched current users of
the offshore BPO model to understand their strategies and success
factors. They have provided an insightful and comprehensive analysis
that is very valuable to companies looking to offshore business processes
to India as well as BPO service providers."
Jay Raju
GM-Business Development
ITC Infotech
"I really appreciate the effort that your organization has made in this
endeavor. May I assure you that it is this spirit of commitment that
causes us to come back to you time and time again."
Christine F. Jamal
Vice President
Tata Coffee Ltd
"Prayag was involved in conducting a customer satisfaction survey for us recently. The survey was a first for Servion and Prayag helped us immensely by providing timely inputs and conducting the survey in a professional manner. Their in-depth analysis and findings from the survey have been very revealing, and now we have a good understanding of what we need to do to serve our customers better."
M Rangarajan
President and CMO
Servion Global Solutions
"Prayag leveraged its understanding of the IT industry and network of relationships to conduct a survey of the mid market technology services firms in India on their M&A strategies. This comprehensive survey provided us with actionable results and relevant takeaways which could be incorporated into our India strategy."
Siddhartha Padam
Principal
Chesapeake Group
“I
first met Prayag during a business trip to India. I was immediately
impressed with this women owned company. Their openness, honesty,
collaborative approach was most appealing, not to mention how good they
are with social media and networking. Pittsburgh Social Venture
Partners was nervous at first about outsourcing the development of our
website and enhancing our social media and networking. Prayag made the
process wonderful. They explained the process and technical
enhancements in very simple to understand ways, their work was high
quality and always on time. Though the work is currently under
progress, Pittsburgh Social Venture Partners would highly recommend
Prayag for all your web 2.0 needs.”
John Denny
Chairman
Pittsburgh Social Venture Partners
