One of the largest IT companies in India
Prayag works closely with a Tier 1 IT services provider to provide periodic inputs on market and competition through both primary and secondary research. Leveraging Prayag Research Solutions (PRESS), our proprietary methodology, we have assisted the client in many of their strategies by providing decision support research.

Leading product development services player
A leading product development services company choose Prayag when they needed a partner to assess their brand positioning strategy and plans. Leveraging our research capabilities, branding and industry expertise we proposed a comprehensive and well-chalked out branding program to the client. We assisted the client to consistently communicate their brand proposition to the target audience, thereby adding significant business value.

Tier II IT services in provider India
Prayag was recognized as the “Best Partner” for revamping the online presence which resulted in a 10 fold increase in visibility for the client. Prayag worked on innovative yet executable strategies which focused on revamp as well as systematic house keeping – from SEO to Download Tracking to Cross-Linking. Prayag worked as an extended arm of the client’s marketing team to meet the changing business environment.

Provider of outsourced product development (OPD) services
Prayag was the preferred marketing partner for a fast growing emerging player. We helped them in implementing unified messaging across various vehicles such as the Website, Brochures, Flyers, EDMs, Corporate Presentation, Services Pitch Presentations and all other marketing collaterals. Besides comprehensive content services Prayag assisted the client in arriving at a relevant positioning statement. Prayag was deeply involved in carving out a campaign management strategy for the client. In addition, we enabled execution through creation of a campaign calendar, campaign collateral and target lists.